[Nov 1st 2007 ] New colours at Benetton

Face value New colours at Benetton Nov 1st 2007 From The Economist print edition Landov Alessandro Benetton must revive the ageing brand at the core of his family's industrial group Alessandro Benetton은 노쇄한 자기 가족 회사의 핵심브랜드를 재생해야만 한다. HOW do you succeed the founder of a world-famous family business and give it a new lease of life as it faces the rise of innovative rivals and emerging markets? 당신이..